Work experience
January 2021 – November 2025
UI/UX Lead, Luna 9
As the digital lead, I played a pivotal role in enhancing the company's digital presence. Luna 9 specialise in clients who struggle to communicate complex subjects to stake holders, investors and the general public. I would help distill and refine this into engaging user friendly digital experiences. I do this through conducting product and user research, mapping user-flows, testing prototypes to validate design decisions before development, designing both low and high fidelity wireframes.
I work with smaller agile internal teams and large external organisations, I can adapt my approach to suit each project, client, and team. This ensures budgets, timelines, communication and expectations are managed effectively which ultimately sets the stage for a smoother process, delivered on-time and within the budget.
My role with Luna 9 has helped clients secure £10.4M Series A funding, drive £2M in revenue and increase client acquisition by 34%.
Clean-tech
Bio-tech
UX design
Wireframing
UI design
Prototyping
Testing
User flows
Healthcare
SaSS
Interaction design
Brand development
User research
App design
November 2025 – February 2026
UX Architect, Hexaware
UX consultancy engagement supporting Citibank digital banking initiatives; scope was reallocated internally prior to project commencement.
March 2018 – September 2020 (Bristol)
Senior Designer, The Way Design
Design lead at a Bristol studio working with some of the world's most loved environmental and heritage brands. Delivered digital, brand, print, exhibition, and interpretational design projects. I would often be simultaneously leading design and project management on multiple accounts under tight timelines and lean budgets.
Heritage
Healthcare
Interpretation design
Project management
Brand design
UI design
Environmental
Charity
On-site wayfinding
Production management
May 2009 – March 2018
Senior Designer (Freelance), The Portly Pixel
Nearly a decade of successful freelance work across brand, digital, and campaign design. Built long-term relationships with major clients, embedding as a trusted design lead across complex, multi-channel projects.
National Trust (2+ years) Design lead across digital, social and print campaigns, concept to roll-out.
Hive DC (3+ years) UI/UX design and brand communications for Cuticura, Pink Lady, Godrej and Soft & Gentle.
Forestry England (3+ years) Design lead on national campaigns including Julia Donaldson's Stick Man and The Gruffalo. Website, social and on-site brand production and roll-out.
Mr B & Friends (3+ years) Creative support for financial services brands and BBC Bitesize digital assets.
Financial services
Healthcare
Web design
Project management
Brand design
Environmental
FMC
UI design
Production management
October 2020 – January 2021
During COVID, I volunteered with the startup Action Net Zero, providing strategic guidance on their website to support their next funding phase. I also helped strengthen their brand presence through digital and social channels, helping the company establish a more solid foundation during a challenging period.
Tools
Adobe CC
Figma
Framer
Webflow
Miro
Slack
Wordpress
Claude
ChatGPT
Experience with motion and interaction design using Figma and Adobe tools (After Effects – foundational) I have a solid background in design for print, brand and interpretational design.
